Case Histories
12oz Foam Insulated Mugs || 20oz Foam Insulated Mugs || 16oz Deluxe Travel Mugs || Paper Insert Mugs & Tumblers
A Diamond in the Rough! Item #1012 Foam Insulated 12-oz. Mug
A Pharmaceutical company wanted an item to help introduce a new drug for arthritis sufferers and they wanted to get the most "billboard value" for the buck! A wise and savvy distributor salesperson recommended our Item #1012 Foam Insulated Mug. This is the oldest mug in our line but the salesman knew he was selling "advertising hits" and he knew where to get the most value for his customer. He sold the drug company based on the following features/benefits.
• Full Polyurethane foam insulation keeps coffee hot for up to two hours!
• The mug is made to hold aluminum cans as a "can cooler" the same foam that keeps coffee hot - keeps cold drinks cold!
ASK FOR A DEMONSTRATION AT THE NEXT TRADE SHOW OR THE NEXT SALES CALL!!
• These two features translate into "billboard value" all day long and all year long!
• The extra large ergonomic handle was easily held by arthritic sufferers even if they could not grip the handle!
• ICE CREAM !!! This mug is an excellent container for ice cream – that’s right ice cream. The last bite is as firm as the first! TRY IT!
The features of this "workhorse" mug mean that your customer’s logo and message will be seen throughout the morning for coffee and throughout the afternoon with their cold sodas. It means that the mug will be working for your customer in the spring and summer months as well as the fall and winter months. The cost per advertising exposure on this product practically becomes FREE!
Thermo Serv mugs will never be:
• put into someone’s pant or coat pocket out of sight
• stuffed into someone’s gym bag out of sight
• opened, face down, on someone’s desk out of sight
• clipped into someone’s shirt pocket out of sight
• broken into pieces when dropped
• out of service for laundering and rotation
• out of service because it doesn’t go with my outfit
Thermo Serv mugs truly are a great value – a diamond in the rough!
